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✦Claudia Johnson Takes Omnicom Media’s Integrated Commerce Brief✦Memac Ogilvy Promotes Yasser Hamdy To Lead Its PR Business✦ACKO Health Insurance Sells Discipline Instead Of Fear✦SFK Industries Rebrands Around Sustainable, Knowledgeable And Futuristic✦Chheda’s Enters Sweets With A Raksha Bandhan Film For Kaju Katli✦What Happens When Audiences Use AI Ad Filtering?✦Is The 30-Second Film Still The Ultimate Creative Prize?✦Vijay Chauhan Elevated To AVP, Digital Media At Havas India✦Echo Collective Launches With PR, Social And Digital Under One Roof✦Wendy’s Hires McDonald’s Marketing Chief Tariq Hassan✦Shriram Group Appoints Apoorva Javadekar As Chief Economist✦Social Panga Wins The Digital Mandate For DeVANS’ Beer And Gin Brands✦Claudia Johnson Takes Omnicom Media’s Integrated Commerce Brief✦Memac Ogilvy Promotes Yasser Hamdy To Lead Its PR Business✦ACKO Health Insurance Sells Discipline Instead Of Fear✦SFK Industries Rebrands Around Sustainable, Knowledgeable And Futuristic✦Chheda’s Enters Sweets With A Raksha Bandhan Film For Kaju Katli✦What Happens When Audiences Use AI Ad Filtering?✦Is The 30-Second Film Still The Ultimate Creative Prize?✦Vijay Chauhan Elevated To AVP, Digital Media At Havas India✦Echo Collective Launches With PR, Social And Digital Under One Roof✦Wendy’s Hires McDonald’s Marketing Chief Tariq Hassan✦Shriram Group Appoints Apoorva Javadekar As Chief Economist✦Social Panga Wins The Digital Mandate For DeVANS’ Beer And Gin Brands

Campaigns

126 stories

New campaign work from India: the films, launches and ambassador debuts, plus what each one is actually trying to sell, and to whom.

A newspaper fold with a compass rose in place of a headline
Campaigns

Prega News Unpacks The 'NEWS' In Its Name For Independence Day

Conceptualised by FCB Kinnect, the film reframes the pregnancy detection brand's name as North, East, West and South, travelling across four Indian homes.

A row of illuminated tyre-shaped displays inside an airport underpass

BKT Launches Major Brand Installation Featuring Ranveer Singh At Mumbai Airport T2

A suitcase and a folded shirt arranged like a fashion runway look

Snitch And Escape Plan Redefine Travel As A Style Statement

More

Eureka Forbes Launches 'Ghar Ka New Favourite' Campaign With Shraddha Kapoor

Tanishq Celebrates Everyday Sparkle In 'Festival Of Diamonds' Campaign

Noice Turns 'Noise' Into A Playful Brand Campaign

Roamiyo Highlights Group Travel Planning Chaos In New Campaign

UNIBIC Spotlights Everyday Conversations With 'A Biskut Moment' Campaign

Marico's Parachute Advansed Launches 'Aisa Kya Hai?' Shampoo Campaign

More in Campaigns
Saranya Ponvannan and Sruthi Hariharan in Licious's Tharam Adhu Nirantharam campaign film

Licious Puts The Spotlight On Fish Quality In New Chennai Campaign

Shraddha Kapoor in Go Colors' Life Moves In Your Comfort Zone campaign film

Go Colors Names Shraddha Kapoor As Its First-Ever Brand Ambassador

A family of business owners with their accountant at home, from the DBS India campaign

DBS Bank India Turns Business Banking Into Everyday Family Stories

Vaani Kapoor in FatakPay's Financial Super App campaign film, Poore India ko Yahan Milega Loan

FatakPay Signs Vaani Kapoor as It Repositions Into a Financial Super App

Kiara Advani in Stayfree's Zero Tension, Double Protection campaign film for the upgraded Secure XL

Stayfree Launches Zero Tension, Double Protection With Kiara Advani

Frame from Roku's See You in Roku campaign film set in the Roku City skyline

Roku Turns Its Screensaver Into a Campaign With See You in Roku

Frame from mPokket's Ante Non-Stop Growth campaign film featuring Naveen Polishetty

mPokket Signs Naveen Polishetty for a Campaign Built on His Own Rejections

A frame from Giffy's new cinematic dishwash TVC

Wipro's Giffy Dishwash Gel Launches a Cinematic New TVC

A frame from Mars Petcare India's 'Feed Them Like Cats and Dogs' campaign film

Mars Petcare India's 'Feed Them Like Cats and Dogs' Takes On Home-Cooked Pet Diets

A frame from FNP's AI-generated Rakhi brand film

FNP's Rakhi Brand Film Is Made Entirely With AI, No Physical Shoot

Spykar's 'A Fit For Every You' women's denim campaign film

Spykar Spotlights Women's Denim Fits in New Campaign

Shah Rukh Khan in Hyundai's 30-year anniversary campaign film

Hyundai Marks 30 Years in India with a Shah Rukh Khan-Led Campaign

22

Luminous Launches EDGE GO Campaign Featuring Sachin Tendulkar

23

Fossil Introduces Summer 2026 Watch Collection Through New Brand Campaign

24

Thums Up Brings Back ThunderWheels with Jasprit Bumrah

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