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✦PHD Media Appoints Sarvesh Pawshe General Manager - Strategy For Marico✦Abhishek Marwah Joins Medanta Labs As DGM - Head Of Marketing✦Tarun Singh Promoted To AVP - Sales & Marketing At Max Healthcare✦Innocean India Appoints Ruchi Mishra Vice President To Drive South India Growth✦Vinay Subramanyam Joins Mondelez International As VP - Marketing In India✦Kuldeep Singh Bais Elevated Associate Vice President At Jindal Steel Ltd✦Ratnesh Pandey Named Vice President - Marketing At Schneider Electric India✦The New Advertising Supply Chain: What Happens When AI Connects Strategy, Creative And Media?✦Nitin Saini Elevated To General Manager - Indonesia At Mondelez International✦Gazal Maheshwari Joins Madison World As Vice President✦Singapore Airlines Names Aswin K General Manager - India✦Pragya Bijalwann Elevated Business Head - Home Comfort Products At Voltas✦PHD Media Appoints Sarvesh Pawshe General Manager - Strategy For Marico✦Abhishek Marwah Joins Medanta Labs As DGM - Head Of Marketing✦Tarun Singh Promoted To AVP - Sales & Marketing At Max Healthcare✦Innocean India Appoints Ruchi Mishra Vice President To Drive South India Growth✦Vinay Subramanyam Joins Mondelez International As VP - Marketing In India✦Kuldeep Singh Bais Elevated Associate Vice President At Jindal Steel Ltd✦Ratnesh Pandey Named Vice President - Marketing At Schneider Electric India✦The New Advertising Supply Chain: What Happens When AI Connects Strategy, Creative And Media?✦Nitin Saini Elevated To General Manager - Indonesia At Mondelez International✦Gazal Maheshwari Joins Madison World As Vice President✦Singapore Airlines Names Aswin K General Manager - India✦Pragya Bijalwann Elevated Business Head - Home Comfort Products At Voltas

Ad Tech

45 stories

The platforms and tools behind modern marketing: adtech and martech launches, AI moving into the workflow, and the infrastructure agencies actually run on.

Creative software icons flowing into a chat interface, representing Adobe's ChatGPT integration
Ad Tech

Adobe Brings Photoshop, Firefly And Acrobat Into ChatGPT

Adobe has launched a unified plugin bringing more than 70 Creative Cloud and Document Cloud tools directly into ChatGPT, live globally from 7 August.

A media measurement dashboard representing the Nielsen and DoubleVerify merger

Nielsen To Acquire DoubleVerify For $2.15 Billion

A chat interface icon beside a sliding reasoning control

OpenAI Updates ChatGPT, Expands GPT-5.6 Luna Access For Free Users

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Roku Q2 Advertising Revenue Grows 25% To $673 Million

Snapdeal Rolls Out AI Suite For Personalised Fashion Discovery

Reliance Retail Ventures Acquires Furrl's AI-Powered Fashion Technology

Nielsen To Acquire DoubleVerify In $2.15 Billion Deal

LinkedIn Tests A Way To Report Posts And Comments As 'AI Slop'

Snapchat To Stop Recommending Fully AI-Generated Videos On Spotlight

More in Ad Tech
Pinterest app interface

Pinterest Tells Brands To Launch Festive Campaigns Before September

Anthropic brings Claude to India via Amazon Bedrock's in-country inference

Anthropic To Make Claude Available With In-Country Inference In India Via Amazon Bedrock

Line-art illustration of a speech bubble and network marking SuperStuff.ai's Marko launch

SuperStuff.ai Launches Marko, an AI Tool to Match Companies With Agencies

Line-art illustration of a dashboard and magnifying glass marking HubSpot's Agent Hub launch

HubSpot Launches Agent Hub and Agent Builder in Public Beta

Line-art illustration of a central hub connected to six nodes, marking Netcore's rebrand to Netcore.ai

Netcore Rebrands to Netcore.ai, Moves to an Agentic Marketing Platform

Line-art illustration of a speech bubble, open padlock and magnifying glass marking the shared-chat indexing issue

Shared Claude Chats Containing Sensitive Data Briefly Surfaced on Google

Line-art illustration of a hub-and-spoke partner network marking OpenAI's advertising expansion

OpenAI Moves to Scale Its Ads Business Through a Partner Ecosystem

Line-art illustration of a trolley linked to marketplace tiles marking the WPP Media and Kily partnership

WPP Media Partners AI Startup Kily to Build Out Commerce in India

Line-art illustration of a dashboard and magnifying glass marking Nielsen's Ad Intel AI launch

Nielsen Launches Ad Intel AI to Analyse Ad Spend and Creative

Line-art illustration of India's DPDP consent framework and its approaching deadline

The DPDP Consent Deadline Is Closing In on India's Adtech Stack

Line-art illustration marking InMobi's planned $1 billion IPO

InMobi Appoints Four Banks for a $1 Billion IPO

Illustration of DEPT's AI-led content engine built with Adobe

DEPT Launches AI-Led Content Engine in India with Adobe Partnership

22

INNOCEAN India Launches AI STUDIO for Hyperlocal Marketing at Scale

23

ASCI Drafts Guidelines for Labelling AI-Generated Ads

24

Agentic Media Buying Enters India's Adtech Landscape

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