Ad Tribe — Your Daily Dose of Ad World Buzz

Your Daily Dose of Ad World Buzz

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✦Primex Media Services Wins Parul University's Digital PR Mandate ✦Shared Claude Chats Containing Sensitive Data Briefly Surfaced on Google ✦Arena Media India Wins Keo Karpin's Integrated Media Mandate ✦Gaurav Singh Chauhan Steps Down From Google After Nearly 13 Years ✦Nutrazen Signs Milind Soman as Brand Ambassador ✦OpenAI Moves to Scale Its Ads Business Through a Partner Ecosystem ✦Niva Bupa's Nimish Agrawal on Why Health Insurance Must Stop Selling Fear ✦Yezdi: The Nostalgia-Led Motorcycle Revival ✦Tanvi Swami Joins PepsiCo as Marketing Director for Pepsi, 7UP and Mirinda ✦WPP Media Partners AI Startup Kily to Build Out Commerce in India ✦Stayfree Launches Zero Tension, Double Protection With Kiara Advani ✦Radico Khaitan Lifts Ad Spend to 6.9% of IMFL Sales as EBITDA Jumps 51%✦Primex Media Services Wins Parul University's Digital PR Mandate ✦Shared Claude Chats Containing Sensitive Data Briefly Surfaced on Google ✦Arena Media India Wins Keo Karpin's Integrated Media Mandate ✦Gaurav Singh Chauhan Steps Down From Google After Nearly 13 Years ✦Nutrazen Signs Milind Soman as Brand Ambassador ✦OpenAI Moves to Scale Its Ads Business Through a Partner Ecosystem ✦Niva Bupa's Nimish Agrawal on Why Health Insurance Must Stop Selling Fear ✦Yezdi: The Nostalgia-Led Motorcycle Revival ✦Tanvi Swami Joins PepsiCo as Marketing Director for Pepsi, 7UP and Mirinda ✦WPP Media Partners AI Startup Kily to Build Out Commerce in India ✦Stayfree Launches Zero Tension, Double Protection With Kiara Advani ✦Radico Khaitan Lifts Ad Spend to 6.9% of IMFL Sales as EBITDA Jumps 51%

Illustration of a graduation cap and megaphone marking Primex Media Services' Parul University mandate

Primex Media Services Wins Parul University's Digital PR Mandate

Primex Media Services has won the digital PR mandate for Parul University in Vadodara, in a brief where the university keeps strategy in-house.

7 hours ago

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Campaigns

All Campaigns →

Kiara Advani in Stayfree's Zero Tension, Double Protection campaign film for the upgraded Secure XL

Stayfree Launches Zero Tension, Double Protection With Kiara Advani

11 hours ago

Frame from Roku's See You in Roku campaign film set in the Roku City skyline

Roku Turns Its Screensaver Into a Campaign With See You in Roku

1 day ago

Frame from mPokket's Ante Non-Stop Growth campaign film featuring Naveen Polishetty

mPokket Signs Naveen Polishetty for a Campaign Built on His Own Rejections

1 day ago

A frame from Giffy's new cinematic dishwash TVC

Wipro's Giffy Dishwash Gel Launches a Cinematic New TVC

2 days ago

Brands

Nutrazen Signs Milind Soman as Brand Ambassador

9 hours ago

Malabar Gold & Diamonds Signs MS Dhoni as Brand Ambassador

13 hours ago

Nehlia Developers Names Randeep Hooda as Brand Ambassador

1 day ago

Illustration of a cricket cap, bat and ball marking BKT's extended Big Bash League partnership

BKT Extends Big Bash League Golden Cap Partnership Through 2028-29

2 days ago

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People

Gaurav Singh Chauhan, formerly Head of Events and Experiences at Google India

Gaurav Singh Chauhan Steps Down From Google After Nearly 13 Years

8 hours ago

Tanvi Swami, Marketing Director for Pepsi, 7UP and Mirinda at PepsiCo

Tanvi Swami Joins PepsiCo as Marketing Director for Pepsi, 7UP and Mirinda

11 hours ago

Nandita Sinha, incoming Chief Executive Officer of Instamart

Instamart Appoints Nandita Sinha as Chief Executive Officer

12 hours ago

Shashi Sinha, outgoing Strategic Advisor at Omnicom Media India

Shashi Sinha Steps Down as Strategic Advisor at Omnicom Media India

14 hours ago

News

Illustration of a graduation cap and megaphone marking Primex Media Services' Parul University mandate

Primex Media Services Wins Parul University's Digital PR Mandate

7 hours ago

Illustration of a hair oil bottle and comb marking Arena Media India's Keo Karpin mandate

Arena Media India Wins Keo Karpin's Integrated Media Mandate

8 hours ago

Nimish Agrawal, Director of Digital Business and Chief Marketing Officer at Niva Bupa Health Insurance

Niva Bupa's Nimish Agrawal on Why Health Insurance Must Stop Selling Fear

10 hours ago

Illustration of a spirits bottle and tumbler marking Radico Khaitan's Q1 FY27 results

Radico Khaitan Lifts Ad Spend to 6.9% of IMFL Sales as EBITDA Jumps 51%

12 hours ago