Your Daily Dose of Ad World Buzz
Latest
✦The Next 50: Honouring The People Behind India's Best Agency Work✦How Influencer Regulation Changed The Advertising Business✦How One Idea Is Adapted Across Formats And Markets✦Harshil Mathur, Who Built a Brand for People Who Read Documentation✦Why Nano Influencers Outperform Their Follower Count✦How Onida’s Devil Sold Envy To A Country That Had To Wait✦Where Retail Media Goes After Sponsored Listings✦The Story of Prasoon Joshi, the Poet Who Gave Brands a Soul✦How Legal Review Changes a Creative Idea✦What Advertising Inside AI Assistants Will Actually Look Like✦Ghazal Alagh, Who Built the Product Behind the Promise✦How D2C Changed What A Brand Launch Looks Like✦The Next 50: Honouring The People Behind India's Best Agency Work✦How Influencer Regulation Changed The Advertising Business✦How One Idea Is Adapted Across Formats And Markets✦Harshil Mathur, Who Built a Brand for People Who Read Documentation✦Why Nano Influencers Outperform Their Follower Count✦How Onida’s Devil Sold Envy To A Country That Had To Wait✦Where Retail Media Goes After Sponsored Listings✦The Story of Prasoon Joshi, the Poet Who Gave Brands a Soul✦How Legal Review Changes a Creative Idea✦What Advertising Inside AI Assistants Will Actually Look Like✦Ghazal Alagh, Who Built the Product Behind the Promise✦How D2C Changed What A Brand Launch Looks Like
News

The Next 50: Honouring The People Behind India's Best Agency Work

Ad Tribe! Bureau2 min read
The Next 50 trophy: a gold ribbon shaped into the number 50 on a black marble base engraved The Next 50, Class of 2026, Ad Tribe

The Next 50, Ad Tribe's honour for the people under 30 who are already making India's agency industry better, will name its Class of 2026 on 3 December 2026. Fifty individuals, chosen as a single national class, will be recognised at The Next 50 Recognition Evening.

Every piece of work the industry admires carries names that seldom leave the room: the strategist who found the insight, the writer who found the line, the producer who made it possible, the account lead who kept it alive. The Next 50 exists to bring those names forward, and to honour them while their finest work is still ahead of them.

An honour earned on contribution

The class is chosen on the strength of the work and the difference each person has made to it. There is no public voting, no ranking and no category winners. The Ad Tribe editorial team reads every eligible entry, and the strongest are considered by an independent jury of experienced leaders from across the industry, whose members will be announced.

Each member of the Class of 2026 receives The Next 50 trophy and a lasting place in Ad Tribe's record of the people shaping what comes next, with their agency credited alongside them.

Recommend someone for The Next 50

If you know someone under 30 whose work deserves to be seen, tell us about them. You can also put yourself forward. Entries for the Class of 2026 close on 15 November.

Suggest a member of the jury

The jury will bring together experienced voices from creative, strategy, media, design, PR, digital, production and agency leadership. Suggest someone whose judgement the industry trusts, or put yourself forward.

Partner with The Next 50

Brands and organisations interested in partnering on The Next 50 Recognition Evening can write to hello@adtribe.world. Partners are part of the evening. They have no part in who is selected.

#Advertising Awards#The Next 50#Under-30 Agency Talent India#Indian Agency Industry
Follow Ad Tribe

Advertisement

Ad Tribe Outlook 2026, an independent study of the state of advertising today. Take the survey.