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Hitachi Digital Names Atishaya Khannaa India Marketing Campaigns Lead

Ad Tribe! Bureau2 min read
Atishaya Khannaa, Hitachi Digital's India lead for marketing campaigns, events and communications, on powder blue

Atishaya Khannaa has been named India marketing campaigns, events and communications lead at Hitachi Digital, from October 2026. The internal move follows two and a half years as a marketing associate at the company.

  • Company: Hitachi Digital
  • Role: India marketing campaigns, events and communications lead
  • Previously: Marketing associate, Hitachi Digital, from April 2024
  • Earlier: GlobalLogic and Bajaj Allianz Life

Atishaya Khannaa at Hitachi Digital

Khannaa joined Hitachi Digital as a marketing associate in April 2024. Her work there included marketing budget management and leadership communications. The new role puts India campaigns, events and communications under her.

The move is one of several Hitachi Digital marketing and sales appointments reported this week. The company has also named Renaissa Ghosh Papnai as India marketing and communications head.

GlobalLogic And Bajaj Allianz

Before Hitachi Digital, she spent about two and a half years at GlobalLogic in Noida, starting as a trainee in January 2022 and becoming senior member, marketing in August 2022. She began with a marketing internship at Bajaj Allianz Life in New Delhi in 2021.

Her Focus

Khannaa describes herself as a marketing and communications professional with more than four years of experience across internal communications, corporate PR, event management and client engagement, with a focus on diversity, equity and inclusion.

Her move to the senior member role at GlobalLogic came after eight months as a trainee, and she spent close to two years in it before joining Hitachi Digital. The new title is her first lead role.

For a technology services company, campaigns and events are often the main way to reach enterprise clients and potential hires in India, which makes the role as much about employer brand as client marketing.

Hitachi Digital has not issued a statement, and no reporting line has been disclosed.

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#appointments#corporate communications#hitachi digital
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