Brand Catapult Elevates Ria Kapoor As Director Of PR And Communications

Brand Catapult has elevated Ria Kapoor to Director of PR and Communications.

• New role: Director of PR and Communications, Brand Catapult
• Mandate: Strategic planning, media relations, brand reputation, crisis communication, celebrity and influencer partnerships, integrated campaign development
• Experience: Over a decade in public relations and strategic communications
• Client work at Brand Catapult: Louve, Chica, Qavalli, Radisson Hotels, Steve Madden, Mahindra Group, Giani Ice Cream, Patodia Exports, Café de Flora and Shri Paramani Jewels

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"Relevance, Trust And Cultural Impact"

"PR today is not just about visibility, it is about relevance, trust and cultural impact," Kapoor said of her elevation. Dhruv Goel, Founder of Brand Catapult, said Kapoor "has played a defining role in the growth of our PR practice," citing her media relationships and ability to build impactful brand stories as having directly contributed to the growth of several client accounts.

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