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✦Jessica Shoemaker Joins Netflix As Global Director Of Product Marketing✦Amy Ginsberg Named Chief Investment Officer At Digitas North America✦Zeeba Names Chef Vikas Khanna Its Global Brand Ambassador✦Ashwath Swaminathan, Growth Marketing Under a Stopwatch✦A Simple Agency Wins Foxtale's OOH Mandate, Starting With Shah Rukh Khan✦Can A Brand's Voice Stay Consistent When AI Is Doing More Of The Writing?✦Crompton Rebrands Around A New Emblem And A Super-Premium Brand✦What Happens To Creative Careers After 40?✦Kinetic Luna: From Middle-Class Icon to Electric Comeback✦Varun Singh Named Chief Business Officer At Unolabs Technologies✦Rafique Pathan Joins Pudhari Publications As Head Of Digital Business✦Prerna Vohra Joins BIG FM As Content And IP Licensing Head✦Jessica Shoemaker Joins Netflix As Global Director Of Product Marketing✦Amy Ginsberg Named Chief Investment Officer At Digitas North America✦Zeeba Names Chef Vikas Khanna Its Global Brand Ambassador✦Ashwath Swaminathan, Growth Marketing Under a Stopwatch✦A Simple Agency Wins Foxtale's OOH Mandate, Starting With Shah Rukh Khan✦Can A Brand's Voice Stay Consistent When AI Is Doing More Of The Writing?✦Crompton Rebrands Around A New Emblem And A Super-Premium Brand✦What Happens To Creative Careers After 40?✦Kinetic Luna: From Middle-Class Icon to Electric Comeback✦Varun Singh Named Chief Business Officer At Unolabs Technologies✦Rafique Pathan Joins Pudhari Publications As Head Of Digital Business✦Prerna Vohra Joins BIG FM As Content And IP Licensing Head
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Ad Tribe Editorial

233 articles

Ashwath Swaminathan, Growth Marketing Under a Stopwatch
Brand Builders

Ashwath Swaminathan, Growth Marketing Under a Stopwatch

Ashwath Swaminathan, formerly of HUL, was named Swiggy's first Chief Growth and Marketing Officer in February 2024, overseeing food delivery and Instamart, then resigned that September ahead of Swiggy's IPO.

6 hours ago

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The Ai Shift

How AI Is Changing What A Media Plan Actually Looks Like

2 days ago

Rohit Kapoor, the CEO Running Swiggy's Food Delivery Business
Brand Builders

Rohit Kapoor, the CEO Running Swiggy's Food Delivery Business

2 days ago

A character holding up a trophy lion while a small robotic hand quietly hands them one of the pieces
The Ai Shift

Can AI-Generated Work Win A Cannes Lion, And Should It?

2 days ago

A black staircase silhouette with a figure reaching back to help a smaller figure climb, a gold circle behind them
Work Life

Advertising Has Plenty Of Bosses. Does It Have Enough Mentors?

2 days ago

A small character climbing a ladder that keeps rebuilding itself a few rungs higher as they climb
The Ai Shift

Will AI Make Junior Creative Jobs Disappear, Or Just Change What They Do First?

3 days ago

A balance scale with paper on one side and an inflated blue shape on the other, against a gold circle
Work Life

Are Advertising Salaries Keeping Up With Advertising Expectations?

3 days ago

A character standing at a fork between a neat repeating tiled path and a wild bursting swirl path
The Ai Shift

Is AI Making Advertising More Creative Or More Predictable?

4 days ago