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✦Traffic Signal: The 90-Second Sales Pitch✦Royaloak Value Stores Post Early Sales In Smaller Towns✦JioStar Opens Its Regional-Language Cricket Feeds To Advertisers✦Fastrack Perfumes Makes Fragrance Look Good Enough To Eat✦Lenskart Builds An Eyewear Collection Out Of Indian Music✦MTR Builds A Festive Campaign Around A Book Of Sweet Talk✦Flipkart Opens A Retirement Home For Old Appliances✦Is Freelance Becoming A Career Choice, Not A Backup Plan?✦ixigo for work Puts Corporate Fares Inside The Main App✦Suhaas Sonpar Takes Over Commercials And Revenue At Ai+ Smartphone✦Facebook Reels Take Over The Opening Screen In An India Test✦Giamaria Fernandes Joins Tilt Brand Solutions To Head Design✦Traffic Signal: The 90-Second Sales Pitch✦Royaloak Value Stores Post Early Sales In Smaller Towns✦JioStar Opens Its Regional-Language Cricket Feeds To Advertisers✦Fastrack Perfumes Makes Fragrance Look Good Enough To Eat✦Lenskart Builds An Eyewear Collection Out Of Indian Music✦MTR Builds A Festive Campaign Around A Book Of Sweet Talk✦Flipkart Opens A Retirement Home For Old Appliances✦Is Freelance Becoming A Career Choice, Not A Backup Plan?✦ixigo for work Puts Corporate Fares Inside The Main App✦Suhaas Sonpar Takes Over Commercials And Revenue At Ai+ Smartphone✦Facebook Reels Take Over The Opening Screen In An India Test✦Giamaria Fernandes Joins Tilt Brand Solutions To Head Design

News

252 stories

Daily advertising news from India: account wins, agency moves, brand launches, media deals and the business decisions shaping the industry.

A halftone paper cutout of a resealable food pouch and a pencil on a flat coloured background
News

Uflex Hands CreativeMud Its Creative And Digital Mandate

A packaging company that has spent its life selling to procurement teams has hired an agency to help it talk to the people who open the pack.

The Edits Film Festival logo on black, above the line Transform ordinary footage into extraordinary content

Meta Opens A 45-Day Edits Film Festival For Indian Creators

Halftone paper cutout of a megaphone and two interlocking rings on a saturated cobalt blue background, for the Echo Collective launch

Echo Collective Launches With PR, Social And Digital Under One Roof

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Social Panga Wins The Digital Mandate For DeVANS’ Beer And Gin Brands

SW Network Wins Garden Vareli’s Performance Marketing Mandate

Prime Video Launches JALLOSH, A Marathi Add-On With 260 Films And 50 Nataks

Urban Company Takes Its Unicommerce Deal To The UAE And Saudi Arabia

Adfactors PR Buys A Majority Stake In Australia's SenateSHJ

Epic Studios And Rusk Media To Make 50 Vertical Drama Series

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ShareChat and Moj partner Level Infinite on THE MISFITS, a creator-led gaming micro-drama

ShareChat And Moj Launch A Gaming Micro-Drama With Level Infinite

Havas Media appointed agency on record for Policybazaar's media business

Havas Media Wins The Policybazaar Media Mandate From WPP Media

Shah Rukh Khan in Foxtale's Let Your Glow Through campaign, now running as outdoor across three metros

A Simple Agency Wins Foxtale's OOH Mandate, Starting With Shah Rukh Khan

Humans of Bombay expands into The Human Company, a content and brand solutions business

Humans Of Bombay Becomes The Human Company

Uber partners ixigo to add train ticket booking to the Uber app in India

Uber Adds Train Ticket Booking In India With ixigo

Colgate-Palmolive India partners Bombay Shaving Company for Palmolive's D2C growth

Colgate-Palmolive Hands Palmolive's D2C Advertising To Bombay Shaving Company

VETO secures exclusive OTT streaming rights for Davis Cup 2026 in India

VETO Takes Exclusive OTT Rights For Davis Cup 2026 In India

WPP Media appointed integrated media partner for LT Foods brand Daawat

WPP Media Wins The India Media Mandate For Daawat

Halftone paper cutout of a boxing glove and a signed contract on a saturated indigo field

Sports Dunk Takes Over Boxer Harsh Gill's Commercial Deals

Kartik Sharma, CEO of Omnicom Media India, named Media Agency Head of the Year

Kartik Sharma Named Media Agency Head Of The Year At IAA Leadership Awards

A television set above five blank sponsor slots, illustrated

Sony MAX Signs Five Brands For The Mardaani 3 Television Premiere

A steering-wheel icon beside a signal-wave arc, arranged as a paper cutout

WPP Wins Waymo's Media Business Across North America And EMEA

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Team Pumpkin Bags Social Media Mandate For Lavie Sport

23

The Practice And On Purpose Unite Under The Practice Group

24

Dentsu Creative Isobar Wins Integrated Creative Mandate For Blackberrys

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