Your Daily Dose of Ad World Buzz
Latest
✦Sameer Mehta, the Quieter Half of boAt✦The New Creative Skill Is Knowing When To Stop Generating✦Opraah's OPay Promises Exclusive Creators Payment In 48 Hours✦The Rise Of The In-House Agency In India✦What Brands Should Do In The First Hour Of A Social Crisis✦The Story of Arun Nanda, the Adman Who Built Rediffusion✦Why Agency Culture Breaks During Pitches✦Infinite References: Is AI Making Creatives Less Curious?✦What Happens When Clients Benchmark Your Work Against AI✦Agency Vs Brand Side: Where Do Creative Careers Grow Differently?✦Culture Moves at Gen Z Speed, Can Brands Keep Up?✦How Campaigns Get Their Names✦Sameer Mehta, the Quieter Half of boAt✦The New Creative Skill Is Knowing When To Stop Generating✦Opraah's OPay Promises Exclusive Creators Payment In 48 Hours✦The Rise Of The In-House Agency In India✦What Brands Should Do In The First Hour Of A Social Crisis✦The Story of Arun Nanda, the Adman Who Built Rediffusion✦Why Agency Culture Breaks During Pitches✦Infinite References: Is AI Making Creatives Less Curious?✦What Happens When Clients Benchmark Your Work Against AI✦Agency Vs Brand Side: Where Do Creative Careers Grow Differently?✦Culture Moves at Gen Z Speed, Can Brands Keep Up?✦How Campaigns Get Their Names
People

Shrirang Deodhar Moves On From Saregama India

Ad Tribe! Bureau1 min read
Shrirang Deodhar, formerly Senior Manager, Music Marketing at Saregama India

Shrirang Deodhar has moved on from Saregama India, where he most recently served as Senior Manager, Music Marketing.

  • Outgoing: Shrirang Deodhar
  • Role: Senior Manager, Music Marketing, Saregama India
  • Experience: over 15 years across music, entertainment and media
  • Previously: Shemaroo Entertainment, Discovery Inc, BIG FM, MullenLowe Lintas Group and Ogilvy & Mather

Fifteen Years Across Music and Media

Deodhar described his time at Saregama in terms of the intersection it sat at, writing on LinkedIn that he had the privilege of working at the intersection of music, culture and marketing, across artists, languages, genres and audiences.

His career before Saregama moved between broadcast and entertainment, at Shemaroo Entertainment and Discovery Inc, and radio, at BIG FM, before an earlier spell in mainstream advertising at MullenLowe Lintas Group and Ogilvy & Mather. That combination of agency-side marketing training followed by more than a decade inside media and entertainment companies is a common path for marketers who move from selling other people's products to marketing entertainment content and catalogues directly.

More on Ad Tribe People.

#Music Marketing#Saregama India#Shrirang Deodhar
Follow Ad Tribe

Advertisement

Ad Tribe Outlook 2026, an independent study of the state of advertising today. Take the survey.