A content and performance marketing agency, not a hospitality or real estate company.

Is the APAC Managing Director role new?

Yes, it is described as a newly created position.

Caloy Sambrano Named Managing Director, APAC At Greenpark

Ad Tribe EditorialJul 31, 20261 min read

Caloy Sambrano, Managing Director for APAC at Greenpark

Caloy Sambrano has joined Greenpark, a content and performance marketing agency, as Managing Director for Asia Pacific, a newly created position at the company.

Incoming: Caloy Sambrano
Role: Managing Director, Asia Pacific, Greenpark
Reports to: Sven Lung, CEO, Greenpark
Previously: Managing Director, Ogilvy Philippines
Earlier: senior leadership roles at Grey Philippines, Dentsu JaymeSyfu and BBDO China

A Newly Created Mandate

In the role, Sambrano will report to Greenpark CEO Sven Lung and take charge of the agency's APAC client portfolio. He has also been tasked with driving business development and growth across three focus areas: AI discoverability, creator intelligence and in-sourcing solutions for clients.

Two Decades Across Southeast Asia And Greater China

Sambrano joins Greenpark from Ogilvy Philippines, where he served as Managing Director. His career of more than two decades includes senior leadership positions at Grey Philippines, Dentsu JaymeSyfu and BBDO China, giving him experience across both Southeast Asian and Greater China markets.