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Ad Tribe Editorial

241 articles

A folded portfolio and a rolled diploma scroll placed on opposite sides of a flat colour divide
Work Life

Portfolio vs Degree: What Actually Gets A Young Creative Hired?

Creative directors insist they hire off portfolios, not degrees. Recruiters still quietly use the degree line to decide who gets a look in the first place. Both things are true at once.

24 hours ago

All articles
A character standing firmly in front of a large error message while pointing fingers dissolve into smoke around them
The Ai Shift

Who Is Accountable When An AI-Assisted Campaign Gets Something Wrong In Public?

4 days ago

A silhouette figure walking away from a small city skyline along a winding path into open space
Work Life

Is Advertising Still A Big-City Career?

4 days ago

Ashwath Swaminathan, Growth Marketing Under a Stopwatch
Brand Builders

Ashwath Swaminathan, Growth Marketing Under a Stopwatch

5 days ago

A character conducting a choir of identical singing shapes that all open their mouths in perfect unison
The Ai Shift

Can A Brand's Voice Stay Consistent When AI Is Doing More Of The Writing?

5 days ago

Framed portraits climbing a staircase on a wall, a silhouette figure standing confidently at the top where the frames stop
Work Life

What Happens To Creative Careers After 40?

5 days ago

A character walking through a classroom where the usual rows of desks are rearranging themselves into a new pattern
The Ai Shift

What Happens To Agency Training Programmes When AI Does The Entry-Level Work?

5 days ago

A character inside a small house building a tall tower of blocks that used to require an entire outside crew
The Ai Shift

Is In-Housing About To Accelerate Now That AI Narrows The Skills Gap?

6 days ago