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✦Tarun Mehta, Who Sold The Ride Before The Battery✦Marketing Mix Modelling Comes Back✦Who Gets Credit When The Idea Starts With AI✦Why Agencies Should Enter Agency Awards Too✦How Google’s Reunion Made A Search Box Feel Like A Border Crossing✦Deepfake Ads Using A Brands Own Face✦Contextual Targetings Quiet Return✦Why Great Creatives Do Not Always Make Great Managers✦Current Global Wins Paws & Co Ahead Of Its UAE Launch✦Nikon's Z5IIC Drops The Viewfinder To Chase The Creator Who Shoots On A Screen✦Disney Raises Disney+ And Hulu Prices By 13% On The Ad-Free Tiers✦JACK&JONES Signs Vedang Raina For Its Autumn Winter Denim✦Tarun Mehta, Who Sold The Ride Before The Battery✦Marketing Mix Modelling Comes Back✦Who Gets Credit When The Idea Starts With AI✦Why Agencies Should Enter Agency Awards Too✦How Google’s Reunion Made A Search Box Feel Like A Border Crossing✦Deepfake Ads Using A Brands Own Face✦Contextual Targetings Quiet Return✦Why Great Creatives Do Not Always Make Great Managers✦Current Global Wins Paws & Co Ahead Of Its UAE Launch✦Nikon's Z5IIC Drops The Viewfinder To Chase The Creator Who Shoots On A Screen✦Disney Raises Disney+ And Hulu Prices By 13% On The Ad-Free Tiers✦JACK&JONES Signs Vedang Raina For Its Autumn Winter Denim
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#AI Ethics In Advertising

A flat vector character switching off a small lamp while a large machine hums behind the wall
The Ai Shift

The Energy Bill Behind An AI-Generated Campaign

3 weeks ago

A flat vector character painting at an easel while a copy of the painting appears behind them
The Ai Shift

Where Photographers And Illustrators Stand On AI Training Data

4 weeks ago

A flat vector character surrounded by identical labels, holding a magnifying glass to one of them
The Ai Shift

What Should AI Disclosure In Advertising Say?

4 weeks ago

A flat vector character holding a parcel that several other characters are pointing at
The Ai Shift

Can A Brand Be Sued For AI Advertising Liability?

4 weeks ago

A flat vector character holding a mask of their own face at arm’s length
The Ai Shift

Synthetic Actors And Likeness Rights In Indian Advertising

4 weeks ago

A flat vector character speaking from a picture frame, with the frame standing on nothing
The Ai Shift

What Synthetic Testimonials Do To Trust

Aug 26, 2026

A character standing firmly in front of a large error message while pointing fingers dissolve into smoke around them
The Ai Shift

Who Is Accountable When An AI-Assisted Campaign Gets Something Wrong In Public?

Aug 20, 2026

Three small hands pulling ropes attached to a single glowing lightbulb shape in a tug of war
The Ai Shift

Who Owns An AI-Generated Idea: The Client, Agency Or Technology Platform?

Aug 14, 2026

A character pulling back a curtain to reveal gears and circuit shapes behind it
The Ai Shift

How Agencies Can Be Transparent About Their Use Of AI

Aug 14, 2026