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Ad Tech

Eloelo Launches Dolphin AI, An Agentic Studio For Video Production

Ad Tribe! Bureau2 min read
A clapperboard overlapping a film reel as halftone cutouts on a flat blue ground, for the Dolphin AI production studio

Eloelo Group has unveiled Dolphin AI, an agentic studio built for end-to-end video production. It was shown at FICCI FRAMES 2026 and is open for early access.

  • What it is: an agentic AI studio aimed at creators, filmmakers, brands and studios, covering a production rather than a single shot
  • Core claim: proprietary multi-shot planning and continuity systems that hold characters, voices, wardrobe, props, locations and visual language steady across a production
  • Input: converts a script into a structured multi-shot production
  • Modes: Chat, Templates, Playground and Film Studio, offering different levels of control
  • Integration: supports MCP, so it can be driven from Claude, ChatGPT, Gemini and Cursor
  • Access: early access through a waitlist at trydolphin.ai or by invite code
  • Origin: built out of Eloelo Group's own operations, which the company says have produced more than 5,000 original dramas and test more than 100,000 creatives a month

What Dolphin AI Is Actually Solving

Continuity, which is the failure that makes most generated video unusable commercially. Individual shots have been convincing for some time. What breaks is the ninth one, where the face has shifted, the jacket has changed colour and the room is a different room.

A tool that plans across shots rather than generating them one at a time is addressing the specific thing that stops this work reaching a brand approval meeting.

The Positioning

Chief technology officer Sagar Gaonkar said the model is becoming a component and the creative system is the product, which is a direct statement that the differentiation is no longer in the generator.

Founder and chief executive Saurabh Pandey said video is at the heart of what Eloelo Group does, and that AI is going to lead to a world of infinite content.

Why The Origin Matters

It was built for internal use before it was sold, on a content operation running at volume. That is a materially different starting point from a tool designed as a product first and tested afterwards.

More on the company at trydolphin.ai. More ad tech.

#ai in advertising#video production
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