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Innocean India Appoints Ruchi Mishra Vice President To Drive South India Growth

Ad Tribe Editorial1 min read
Ruchi Mishra, Vice President at Innocean India

Innocean India has appointed Ruchi Mishra as Vice President to lead its Bengaluru office and drive the agency's South India business.

  • New role: Vice President, based in Bengaluru, reporting to Amitabh Sreedharan, EVP - Growth, and Santosh Kumar, COO, Innocean Worldwide India
  • Mandate: Developing the South India new-business pipeline and supporting regional work for Hyundai and Kia
  • Experience: Two decades across agencies including Mullen Lowe and JWT/VML, Dubai-based research firm 4Sight, and independent consulting across EdTech, health tech and consumer sectors
  • Past clients: Idea Cellular, Lifebuoy, Fair & Lovely, Cholayil, Openhouse and Upfield's Blue Band Margarine

"A Business's Real Problem" First

Mishra said South India "isn't a market waiting to be discovered, it's already moving, often faster than the communications industry serving it," adding that she wants to build a hub that "starts with a business's real problem and brings together whatever combination of strategy, content, media, and AI-led capability actually solves it."

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