Parag Milk Foods has named Django as its digital marketing agency to lead digital strategies for three of its standout brands—Go Cheese, Pride of Cows, and Avvatar. The partnership reflects Parag Milk Foods’ growing commitment to digital transformation and deeper audience engagement across platforms.
Django to Drive Content, Influencer, and Performance Marketing
Under the new mandate, Django will handle the full spectrum of digital responsibilities—ranging from content creation and influencer marketing to performance-led campaigns. Each brand under the Parag Milk Foods umbrella has a unique positioning and audience. Django’s role will be to tailor digital initiatives that amplify their individual stories and business goals.
Parag Milk Foods Eyes Stronger Digital Community
Speaking about the collaboration, Akshali Shah, Executive Director, Parag Milk Foods, said:
“Innovation is the core of everything we do—whether in our products or in how we engage with consumers. As we ramp up our digital transformation journey, Django brings the right mix of creativity, data, and agility. We’re confident they’ll help us foster stronger digital communities and build deeper brand love.”
Django Brings Creative Firepower
Shivang Shah, Co-founder of Django, also expressed excitement about the collaboration:
“Each of the three brands—Go Cheese, Pride of Cows, and Avvatar—speaks to a different consumer need. Our goal is to craft digital stories that resonate, engage, and convert. It’s a fantastic opportunity to bring performance marketing and creative storytelling together at scale.”
With this strategic move, Parag Milk Foods is looking to build brand relevance across India’s digital ecosystem, aligning its legacy in dairy innovation with modern digital experiences.
