Oxford University Press Puts Canva Into Its School Series
Oxford University Press India has partnered Canva to build design projects into its school computer science series. The tie covers Grades 1 to 8 and gives OUP partner schools complimentary access to Canva Education.
- Partners: Oxford University Press India and Canva
- Series: the Keyboard and Reboot! computer science books, Grades 1 to 8
- Included: complimentary Canva Education access for OUP partner schools
- Content: age-appropriate templates covering presentations, logos, flyers, websites and social media
- Support: teacher training sessions and webinars on design-based learning
- Curriculum scope: Python, AI, machine learning, internet of things, big data and AR/VR
- Alignment: India's National Education Policy 2020 and the National Curriculum Framework
What Canva Is Buying
Not a media placement. Embedding a tool inside a textbook series is distribution of the most durable kind, because the software becomes the way a skill is taught rather than one option for practising it.
Eight school years is also a long exposure. A student who learns to lay out a poster in a particular tool at Grade 3 arrives at Grade 8 with a default.
What OUP Gets
A practical component in a subject that is otherwise taught on paper. Computer science in Indian schools has a persistent gap between syllabus and machine time, and a browser-based tool with school licensing is a cheaper answer to it than software installation.
The teacher training attached to it matters as much as the licence. A tool that arrives in a school without anyone confident enough to set an assignment in it tends to go unused, whatever the curriculum says.
What Was Said
Sukanta Das, managing director of Oxford University Press India, said embedding Canva into the curriculum empowers students to think like creators from an early age, using technology to imagine, design and bring their ideas to life. Megan Townes, APAC lead for Canva Education, said the company was thrilled to bring together OUP's educational content and Canva's visual communication tools.
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