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BKT Launches Major Brand Installation Featuring Ranveer Singh At Mumbai Airport T2

Ad Tribe Editorial1 min read
A row of illuminated tyre-shaped displays inside an airport underpass

Balkrishna Industries (BKT) has unveiled a major brand installation at Mumbai Airport T2, featuring brand ambassador Ranveer Singh.

  • Installation: "Elevate Your Drive," spanning 2,000 sq ft at the T2 Elevated Road Underpass, Mumbai International Airport
  • Design: Nine illuminated tyre-shaped displays, each 8 feet in diameter, using sequential storytelling
  • Agency: Infectious Advertising
  • Duration: 24 months, covering BKT's portfolio across agriculture, construction, mining, earthmoving, commercial vehicles, two-wheelers and passenger vehicles

"Innovation Goes Beyond Product Engineering"

Satish Sharma, Senior President and Director – Business Development and Strategy at BKT, said: "For BKT, innovation goes beyond product engineering; it extends to how we tell our story." Mumbai Airport handled 55.5 million passengers in 2025, giving the installation sustained visibility across one of India's busiest transit hubs.

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