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Dream Sports Promotes Pooja Sabharwal To Senior Vice President Corporate Communications

Ad Tribe! Bureau2 min read
Pooja Sabharwal, promoted to senior vice president of corporate communications at Dream Sports after four years as vice president

Pooja Sabharwal has been promoted to senior vice president, corporate communications at Dream Sports, moving up from the vice president role she had held since August 2022.

  • Role: senior vice president, corporate communications, Dream Sports
  • Previously: vice president, corporate communications, from August 2022
  • Before Dream Sports: nearly seven years as head of communications at PayPal in Mumbai
  • Earlier: partner at Genesis BM for four and a half years
  • Total experience: 22 years in communications

What Pooja Sabharwal Has Handled At Dream Sports

Four years of running communications for the parent of Dream11 and a set of sports properties, in a sector where the regulatory and reputational environment can change faster than any campaign calendar. Her brief has covered organisational narrative, brand positioning and stakeholder engagement, working across functions to keep messaging aligned to company goals.

Fantasy sports in India is not a normal communications assignment. The category sits close to continuing policy scrutiny, which means the job is less about generating coverage and more about holding a consistent position through news cycles the company does not control. Four years of that without the narrative fragmenting is the substance behind the promotion.

The Career Behind The Title

Before Dream Sports she spent nearly seven years as head of communications at PayPal in Mumbai, covering external and internal messaging for a global payments company operating in one of the world's most closely watched regulatory markets. Before that she was a partner at Genesis BM, a leading Indian PR and communications consultancy, for four and a half years.

Read together, that is 22 years spent almost entirely in high scrutiny environments: agency consulting, global fintech, and now the senior communications seat at a sports technology company. Promoting from within rather than hiring externally says Dream Sports rates continuity and institutional memory, which in a category this exposed is a defensible call rather than a conservative one. More appointments.

#Corporate Communications#Dream11#Dream Sports#Pooja Sabharwal#People Moves
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