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Himanshu Chowdhry
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Himanshu Chowdhry

Himanshu Chowdhry is the founder of Spectal, where he works with brands on creator partnerships and offline community experiences aimed at young audiences across India.

1 article

A halftone collage of a young person’s face, offset in two bands, beside a blank smartphone on a flat blue background
Social First

From Creators to Communities: Why Brands Need to Build Offline Connections With Gen Z

Gen Z still gathers online. The question they are actually asking each other is where everyone is going afterwards.

2 hours ago