IndoBevs is expanding its leadership team with a series of key marketing hires. Anupam Gurani has been appointed as the company’s Chief Marketing Officer (CMO), while Siddharth Tripathi and Manu Madan join as Assistant Vice Presidents (AVP) – Marketing. Additionally, Moumita Majumdar has been named General Manager – PR and Communications.
Anupam Gurani Joins as CMO
Bringing over 20 years of experience, Anupam Gurani is set to drive IndoBevs' marketing and growth strategy. An IIM Bengaluru alumnus, he has worked with major brands like Reckitt Benckiser, Google, Disney+ Hotstar, and the LEAD Group, where he played a key role in building high-performing teams and delivering significant business growth.
Strengthening the Marketing and Communications Team
Siddharth Tripathi, who has nearly a decade of experience in consumer insights, digital marketing, and brand storytelling, will focus on establishing IndoBevs as a strong player in the beverage market. Before joining IndoBevs, he spent eight years at Pidilite, where he was responsible for scaling Araldite. He holds an engineering degree from NIT and an MBA from IIFT.
Manu Madan, a Brunel University MBA graduate, brings 15 years of experience across India and the UK, having worked in hospitality, e-commerce, and consumer goods. His career includes roles at Intercontinental Hotels Group UK, Lupin India, Unilever UK, Pernod Ricard India, and United Breweries.
On the communications front, Moumita Majumdar has been appointed General Manager – PR and Communications. A graduate of the Indian Institute of Mass Communication, she has worked with global brands across beauty, fashion, entertainment, luxury, and lifestyle. She has led communications for Deepika Padukone’s self-care brand 82°E and Urban Company (India, UAE, Singapore). Prior to this, she worked with leading PR agencies like Zeno Communications and Ruder Finn, handling Bumble, Marico, Disney+ Hotstar, Levi’s, Nike, Netflix, Spotify, Breitling, and Sony Sports.
Leadership Vision
Geetika Mahandru, President of IndoBevs, shared her enthusiasm for the company’s growth, stating, “We are on a strong growth path at IndoBevs. With ambitious market expansion plans and significant investments in marketing and consumer engagement, this dynamic leadership team is ready to set new industry benchmarks and connect with consumers across India and beyond.”
Expressing his excitement, Anupam Gurani, CMO of IndoBevs, said, “This is a defining moment for IndoBevs, and I am thrilled to join the company alongside such a talented team. Each of us brings unique skills that will help shape IndoBevs’ future. From strengthening brand engagement to enhancing consumer experiences and market positioning, we are ready to drive impactful growth. I look forward to the journey ahead.”
With this revamped leadership team, IndoBevs is gearing up for an exciting phase of expansion, innovation, and stronger consumer engagement.
