Amigos Foods, the fast-growing food and hospitality brand based in Jammu & Kashmir, has partnered with Orion Digital to scale its digital presence and build a stronger, more engaging brand identity across platforms.
Strengthening the Digital Backbone
Under this collaboration, Orion Digital will lead the charge on social media marketing, brand strategy, content creation, and WhatsApp automation. The goal is to build a consistent, customer-focused digital experience while expanding Amigos Foods’ visibility across Instagram, Facebook, and Google.
A Fresh Approach to Food Marketing
Speaking on the partnership, Arshad Jamal, Group Head at Orion Digital, shared:
“Amigos Foods is reshaping the food landscape in Jammu & Kashmir, and we’re thrilled to support that journey. Our role is to bring creative energy and sharp strategy that helps build deeper consumer connections and boost their digital footprint.”
From Local Flavor to Lasting Brand
With outlets in Hazratbal, Srinagar, and Baramulla, Amigos Foods has built a reputation for flavour, freshness, and community-first hospitality. Now, with expansion on the horizon, the brand is investing in long-term digital growth.
Tariq Ahmed Bhat, Founder of Amigos Foods, said:
“We don’t just serve great food—we want to create a brand people love. Orion Digital understands the digital landscape and shares our commitment to building a brand that connects with today’s audience.”
Building a Scalable Digital Ecosystem
As part of this initiative, Orion Digital will focus on customer engagement, retention strategies, and campaign execution. The vision is to create a digitally agile ecosystem that stays true to Amigos’ values while evolving with audience expectations.
Together, the teams aim to balance performance marketing with brand storytelling—blending reach with resonance.
