iCubesWire Rolls Out Hyperlocal Influencer Targeting by Pin Code Across India
New Era of Hyperlocal Influencer Marketing iCubesWire, a leading MarTech and digital solutions provider, has unveiled a powerful new feature that enables hyperlocal targeting for influencer…
April 25, 2025


Herbalife India Launches ‘Sleep Enhance’ to Combat Rising Sleep Issues
Herbalife India, a health and wellness brand, has introduced ‘Sleep Enhance’, a caffeine-free, plant-based supplement aimed at improving sleep quality. The product contains Affron®, a…
April 24, 2025
Parle’s New Parle Marie Campaign Adds a Humorous Twist to Biscuit Branding
Parle Products has rolled out a quirky new TVC for Parle Marie, urging consumers to ask for the biscuit by its full name. Conceptualised by Thought Blurb, the ad uses humor to highlight what…
April 23, 2025
Tata Power Renewables Urges a #GreenPowerShift This Earth Day
Tata Power Renewable Energy Ltd. (TPREL) has launched a thought-provoking campaign, #GreenPowerShift, in honor of Earth Day 2025. The initiative challenges individuals and businesses to…
April 23, 2025
Laneige Taps Filter Coffee Co. to Lead Its Digital Strategy in India
Laneige India, the premium Korean skincare brand, has partnered with Filter Coffee Co. as its digital communications agency. The collaboration marks a strategic push to grow the brand’s online…
April 23, 2025
Keep Up to Date with the Most Important News
Hovers Wins Digital Mandate for PN Gadgil & Sons
Growth marketing agency Hovers has bagged the performance marketing mandate for iconic jewellery brand PN Gadgil & Sons (PNGS). This partnership will help PNGS scale its digital efforts…
April 23, 2025
Hashtag Orange Wins Digital Mandate for ROCA India
Integrated marketing agency Hashtag Orange has secured the digital mandate for ROCA India, the premium sanitaryware brand. This partnership signals a focused push toward digital innovation,…
April 23, 2025
Sun King Appoints Rajkummar Rao as Brand Ambassador to Champion Clean Energy
Solar energy brand Sun King has announced acclaimed Bollywood actor Rajkummar Rao as its new brand ambassador. The move marks a strategic step towards expanding awareness and adoption of the…
April 23, 2025
Sam & Andy to Launch Brand Campaign for Jadeite Developers’ ‘Kaveri’ in Charkop
Branding consultancy Sam & Andy has partnered with Jadeite Developers to launch their upcoming residential project, Kaveri, in Charkop, Mumbai. The collaboration aims to shape a compelling…
April 23, 2025